The Ahmedabad Shopping Festival (ASF) 2025–26 is a massive 43-day citywide celebration running from December 5 to January 16, featuring over 8,000 participating businesses and exclusive discounts of up to 35%. The festival transforms major hubs like Sindhu Bhavan Road and the Sabarmati Riverfront into vibrant zones with live concerts, food fests, and a dedicated “Grand Wedding Shopping District” at the GMDC Ground.
